Places for Ambient marketing

To improve the effectiveness of ambient marketing activities IAKI developed the concept of circuit. A circuit is a set of places frequented by a target homogeneous, and characterized by many common elements that allow to treat them as an “average” unitary.
Over the years, IAKI has chosen and mapped the places most likely to ambient marketing coverage, number and type of contacts, profile of visitors, operating procedures, costs. The circuit allows you to plan the program of ambient marketing more effectively, speed, and cost control.

These are IAKI’s Ambient marketing circuits

  • Low-cost airports
  • Motorway service areas
  • Blockbuster
  • Shopping Malls
  • Multiplex Cinema
  • Golf clubs
  • Equestrian clubs
  • Clubs, Local music
  • Young music festivals
  • Art Galleries
  • Great stations
  • Happy Hour
  • Bookstores
  • College libraries
  • Antique markets
  • Cruise Ships
  • Sports halls
  • Gyms
  • Waterparks
  • PdV sports
  • PdV GD clothing
  • PdV toys
  • Squares and parks
  • Marinas
  • Restaurants
  • Festivals
  • Schools and universities
  • Theatres
  • Resorts

In depth analysis:


Take a look at some IAKI AMBIENT MARKETING projects

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